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/ Pavel Ershov

Co-founder and CEO at Directual

A serial entrepreneur with a dazzling smile. Bringing his extensive product design and software development experience, Pavel is manifesting his mission into reality—“Let people create”.
A serial entrepreneur with a dazzling smile. Bringing his extensive product design and software development experience, Pavel is manifesting his mission into reality—“Let people create”.

Blog posts by

Pavel Ershov

Workflow optimization: 12 strategies for no-coders

Things going down the drain? Little tasks taking forever to deliver? No one knows what to do? Here’s 12 whacks you can dish out to nail the processes back in place.

April 17, 2024
by
Pavel Ershov

Introducing a new way to earn D-coins!

Earn D-coins by shouting about Directual everywhere! See the full list of rewards for your social network activities.

March 27, 2024
by
Pavel Ershov

How to make the most out of Directual’s pricing and resource limits

For everyone on the fence about trying and worrying about the small print: see in depth how Directual pricing and operational limits work! The platform is as pay-as-you-go as it gets.

March 19, 2024
by
Pavel Ershov

Creating an employee portal with no-code

Imagine HR as a wild jungle. A bit more civilized though, thanks to the order of no-code development. See how you too can tame it.

March 14, 2024
by
Pavel Ershov

Top 5 no-code AI website builders

Want a beautiful website but can’t be bothered with coding? Just want to press a button and see magic happen? Good news—it’s possible. Bad news—not too well. See how this works in our top 5 AI website builder list.

February 18, 2024
by
Pavel Ershov

12 customers acquisition no-code strategies for 2024

Need more users? Get an XL coffee mug, fill it up with espresso, and take a look at this behemoth. We’ve got all of it covered. Yes, all of it.

February 14, 2024
by
Pavel Ershov

Case studies by

Pavel Ershov

QR Toolkit: Mega QR generator plugin with tons of features

Mike Kruglov returns to present a case study on his powerful QR Toolkit plugin—a generator, parser, music player, and mindmap creator that accepts TON payments.

August 22, 2024
by
Pavel Ershov

The no-code scouting platform: Cambio case study

Finding the next cycling star is challenging, but Cambio.cc makes it possible. Discover how Cambio, powered by Directual, is transforming the scouting process in our full case study.

August 13, 2024
by
Pavel Ershov

Driving a career shift on a dime: case study

Discover how Nikita Smirnov jumped into no-code with the help of Directual and began his journey first as a supercharged performance manager, and now as a full-stack software developer.

September 13, 2023
by
Pavel Ershov

Helping retail chains run education marathons for 40k people: Habithero case study

Sometimes a fun little project really grows out of proportion and starts to carry entire retail networks when it comes to personal education. This is precisely the case for Leo Byakov, the founder of Zerocoder and Habithero.

August 5, 2023
by
Pavel Ershov

Sports event dashboard on no-code: a passion project by Directual’s CEO

Be like water, my friend. Check out this amazing case of how Pavel Ershov, the CEO of Directual, created a Wushu tournament management system better than those at Olympic events. In three days.

July 25, 2023
by
Pavel Ershov

Building a successful e-health mobile app with Directual: Kale Coach case study

Product marketing turned into full-blown app development. Discover this amazing case of how one person can create a powerful e-health app and handle the entire project scope single-handedly—all thanks to Directual.

June 29, 2023
by
Pavel Ershov

One + One = ONE! Solo dev agency built on Directual

Discover how Mike Kruglov manages multiple development projects at the same time with some grit, know-how, and Directual. Perfect case study for solo-devs and startups.

June 19, 2023
by
Pavel Ershov

Building an LMS with 47,000+ students on Directual: Evidpo case study

Discover how Evidpo built an advanced LMS with automated document processing, heavy-duty databases, perfected sales process, and complete integration between students, companies, accounting, sales, and government entities—all in Directual.

April 3, 2023
by
Pavel Ershov

Business automation with Directual: clickworks.io case study

Discover how Nuno Poço utilizes Directual as a powerful backend platform and delivers successful projects to his customers, fast.

February 20, 2023
by
Pavel Ershov

Building a headhunter app: Peers case

Discover the story of Peers — a recruitment agency with a brand new chatbot built to empower both highly experienced job seekers and employers

November 27, 2022
by
Pavel Ershov

Code Word: on the creativity, flexibility, and results

Code Word, a product marketing agency discovered no-code/low-code as both an instrumental tool in improving its own business processes and now offers development services to its clients, leading to faster MVP checks, successful software product launches, and much-improved cost-efficiency.

February 17, 2022
by
Pavel Ershov

Case study. Employee portal for UFG Wealth Management

UFG Wealth Management meticulously fosters a strong, cohesive company culture. Personal development of each and every employee is an essential issue for improving that culture. Directual helped UFG Wealth Management to build digital solution which implemented the modern and efficient approach to improving employee personal development process.

May 28, 2020
by
Pavel Ershov

Lessons by

Pavel Ershov

Setting up emails with Resend for the Basic template

In this lesson, you’ll learn how to send transactional emails or just notifications from the platform efficiently using a basic template as an example and we’ll delve into the details. We’ll use Resend as a mail gateway, available as a free plugin on our marketplace, it's efficient, cost-effective, and straightforward to use.

October 3, 2023
by
Pavel Ershov

Creating a simple web app: your complete guide for 2023

Unleash your inner developer with our step-by-step guide on creating a simple web application. No prior experience needed - learn about the process, best practices, and helpful tips.

July 21, 2023
by
Pavel Ershov

Connecting ChatGPT and Directual scenarios

In this lesson, we’ll learn how to use the Open AI ChatGPT plugin with Directual no-code scenarios to create a Telegram bot.

March 12, 2023
by
Pavel Ershov

Platform comparisons by

Pavel Ershov

Directual vs. Xano

Compare Directual no-code platform with Xano backend no-code solution to determine which suits your project better. Full comparison of features, pricing, and key differences.

March 22, 2024
by
Pavel Ershov

Directual vs. Make

You may have heard of Make (formerly Integromat), and now you're on Directual's website, looking for a comparison. We’re happy to help you out: Here’s how these two platforms differ.

May 16, 2022
by
Pavel Ershov

Directual vs. Amazon Honeycode. Different approaches to low-coding

Low-code is one of the most dynamic markets. New products and platforms appear every month. The essential point is that those low-code platforms can have absolutely different purposes and features. Amazon has recently announced Honeycode—a no-code mobile and web app builder. In this post we’ll figure out how Directual differs from Honeycode.

July 1, 2020
by
Pavel Ershov

Directual vs. Airtable. Reasons for combining and for migrating

Airtable is one of the pioneers on the no-code market. Using that “spreadsheet on steroids” a lot of people are automating such processes as CRM or applications collection. Airtable seems to be almost ideal table view for your data. But it is not almighty. Today we will figure out in which cases Airtable complements Directual capabilities and in which—it is reasonable to migrate your project from Airtable to Directual completely

August 11, 2020
by
Pavel Ershov

Directual vs. Bubble: Which is one better?

It’s likely you’ve asked yourself a question: both Directual and Bubble can help me build what I want. Which is one better? In this short comparison article, we’ll have an unbiased (yes indeed, we like Bubble ourselves!) look at how these two solutions compare.

April 12, 2022
by
Pavel Ershov